Business Programme
10 June 2025 | 18:00–19:30 Moscow, VDNH, Pavilion 55, Conference hall 2

Russia’s Silver Necklace. Reboot

Russia’s Silver Necklace project is entering a new stage due to changing market conditions and growing demands among tourists. How can we preserve the uniqueness and attractiveness of the route, while adapting it to modern trends and challenges? What has changed in terms of the concept of promoting the Silver Necklace project? What are some promising areas for the development of tourism infrastructure in Russia’s Northwest regions? What opportunities does involvement in the project offer for the development of the region?