Business Programme
11 June 2025 | 17:00–18:30 Moscow, VDNH, Outdoor exhibit, Lecture hall ‘Let’s Develop!’

Putting Training into Practice: Attracting Investment to the Regions

The programme that Russia is implementing to develop the human resources potential of regional tourism teams has become a key tool for modernizing the tourism industry in recent years. The initiative encompasses more than 20 regions of Russia and aims to improve the professional level of specialists, strengthen the investment appeal of the regions, and create a sustainable system to manage tourism projects. The initiative is becoming not just an educational programme, but a strategic tool for developing the country’s tourism industry. What steps are needed now to consolidate the results that have been achieved and take the regions to a new level? How can we maintain the current pace and ensure the systematic development of human resources in the interests of the entire hospitality industry?

Moderator

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Volkov Aleksey President of OSIG, Head, Public and Government Relations, Mantera Group

Panellist

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Zhelezniak Julia Head, Autonomous Nonprofit Organization «Hospitality Workshop»
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Malikova Anna Director, «Tourism» Department, JSC Bank DOM.RF.
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Markov Konstantin Executive Director, Center for Industry Expertise «Tourism», Sberbank
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Makhrova Elena Vice President for Commerce and Marketingt, Cosmos Hotel Group
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Mironova Irina Director, Department of Federal Development Projects, SKOLKOVO School of Management «Hospitable Cities as Best Practice in Training Management Teams in Regions»
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Nenarokova Marina General Director, Natural Code LLC, vide President, OSIG, Lawyer
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Cheptsov Alexei Director, KOGAU Tourism «Development Center of Kirov Oblast»