11 June 2025 | 13:00–14:30Moscow, VDNH, Pavilion 55, Conference hall 3
Historical and Cultural Tourism: How Cultural Heritage Sites Increase a Region’s Tourism Potential
In the modern world, the restoration and adaptation of architectural monuments to meet modern needs is one of the main drivers in the development of domestic tourism and the preservation of a region’s cultural code. Cultural heritage sites are increasingly becoming public and tourism magnets. Entire historical clusters are being established, which has increased the recognition of small towns as well as their tourist and economic potential. The government is increasingly acting as a partner in projects to restore such sites and offering a range of state support measures.
How should old buildings be adapted to modern needs (service apartments, boutique hotels, restaurants, and cultural spaces) while preserving their historical value? What key tools and mechanisms are being used to restore cultural heritage sites and reconceptualize them? What are some successful cases of cultural heritage sites being adapted for modern use?
Panellist
Injgia Evgeny President, Association ‘Investors Club Historic Property Investors Club
Malikova Anna Director of the Tourism Division, Bank DOM. RF
Malamed Grigory Head of the Department of State Protection of Cultural Heritage Objects of the Nizhny Novgorod Region
Nikiforov Nikolay Director of the Department of Affairs Management and Investments of the Ministry of Culture
Pulikovskaya Sophia Director of Regional Development Division, DOM.RF
EDUCATION • 2015, Bauman Moscow State Technical University, Faculty of Engineering Business and Management, Bachelor’s in Innovatics, graduated with honors • 2017, Lomonosov Moscow State University, Moscow School of Economics, Master’s in «General Economic Theory and Issues of Modern Russia», graduated with honors
EXPERIENCE 2016 – 2018 Advanced from an intern to the head of the Social Protection Department at the Ministry of Emergency Situations (EMERCOM) of Russia 2018 – 2019 Worked as a consultant/senior consultant in the Management Consulting Department at KPMG Sept. 2019 – Mar. 2020 Began working at DOM.RF as the chief specialist in the Project Office, where she was involved in implementing business initiatives to improve the land business Mar. 2020 – May 2023 Held various positions in the Land Business Development division at DOM.RF, and from spring 2022, served as the director of the division
May 2023 – present Head of Business Development, DOM.RF
Stepanov Sergey Chairman of the Committee for Restoration of Historical and cultural sites for the development of the tourism industry, St. Petersburg Regional Branch of the All-Russian Public Organisation ‘Business Russia’
Ustiantsev Anton Founder and CEO, Rapida LLC
Khidzev Alimbek Director of the Department of Tourism Development, Ministry of Economic Development of the Russian Federation